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Eric N. Berkowitz

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Essentials of Health Care Marketing

Essentials of Health Care Marketing

Eric N. Berkowitz

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Essentials of Health Care Marketing

Essentials of Health Care Marketing

Eric Berkowitz

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Health Care Market Strategy

Health Care Market Strategy

Steven G. Hillestad and Eric N. Berkowitz

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Dangerous Ideas

Dangerous Ideas

Eric Berkowitz

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Essentials of Health Care Marketing with Nav Scenario for Marketing

Essentials of Health Care Marketing with Nav Scenario for Marketing

Eric N. Berkowitz

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Essentials of Health Care Marketing, Fourth Edition

Essentials of Health Care Marketing, Fourth Edition

Eric N. Berkowitz

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Health Care Market Strategy

Health Care Market Strategy

Steven G. Hillestad and Eric N. Berkowitz

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Managed Care

Managed Care

Seth B. Goldsmith

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Marketing Horizons: A 1980's Perspective

Marketing Horizons: A 1980's Perspective

Venkatakrishna V. Bellur, James W. Camerius and Brian G. Gnauck

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Health Care Market Strategy with the Navigate 2 Scenario for Marketing

Health Care Market Strategy with the Navigate 2 Scenario for Marketing

Steven G. Hillestad and Eric N. Berkowitz

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The Boundaries of Desire

The Boundaries of Desire

Eric Berkowitz

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Health Care Marketing Plans

Health Care Marketing Plans

Steven G. Hillestad and Eric N. Berkowitz

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