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de Chernatony Leslie

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From Brand Vision to Brand Evaluation

From Brand Vision to Brand Evaluation

Leslie de Chernatony

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Creating Powerful Brands

Creating Powerful Brands

Leslie de Chernatony and Malcolm McDonald

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Creating Powerful Brands

Creating Powerful Brands

Leslie de Chernatony

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Creating Powerful Brands in Consumer, Service and Industrial Markets

Creating Powerful Brands in Consumer, Service and Industrial Markets

Leslie De Chernatony and Malcolm McDonald

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Creating Powerful Brands

Creating Powerful Brands

Leslie De Chernatony and Malcolm McDonald

Check Price (8 deals)
From Brand Vision to Brand Evaluation

From Brand Vision to Brand Evaluation

Leslie De Chernatony

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Communication of Politics

Communication of Politics

Bruce I. Newman and Dejan Verčič

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Global Brands

Global Brands

Teresa da Silva Lopes

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Branding and Advertising

Branding and Advertising

Flemming Hansen and Lars Bech Christensen

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Specialty Retailers -- Marketing Triumphs and Blunders

Specialty Retailers -- Marketing Triumphs and Blunders

Ronald D. Michman and Edward M. Mazze

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Growing Brands Through Sponsorship

Growing Brands Through Sponsorship

Philip Gross

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The Brain Sell

The Brain Sell

David Lewis

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