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Winning Hearts and Minds: Public Diplomacy in ASEAN is written by Sue-Ann Chia and published by World Scientific Publishing Company. It's available with International Standard Book Number or ISBN identification 981125043X (ISBN 10) and 9789811250439 (ISBN 13).
Foreword (Tharman Shanmugaratnam); Introduction (Ong Keng Yong); Singapore and Public Diplomacy (Alan Chong); A Bruneian Approach: Forging Friendships as Global Partners (Hafimi Abdul Haadii); Cambodia's Changing Public Diplomacy and Nation Branding (Chheang Vannarith); Indonesia's Public Diplomacy: The Growing Role of Optics in Foreign Policy (Dino Patti Djalal); From Spectator to Player: Laos' Diplomacy and Cultural Engagement (Anoulak Kittikhoun Aditta Kittikhoun); Rethinking Public Diplomacy in Malaysia (Michael O K Yeoh and Zaim Mohzani); Myanmar's Public Diplomacy Experience and Challenges: Can ASEAN Make a Difference? (Moe Thuzar); Public Diplomacy in the Age of Digital Media (Julio S Amador III); The Evolution of Thai-Style Public Diplomacy (Seksan Anantasirikiat); Unity in Diversity: Vietnam's Public Diplomacy in the ASEAN Context (Vu Lam); Afterword: The Psychology of International Interactions and People-to-People Relations (David Chan)