Developing Resilience in Disruptive Times

Developing Resilience in Disruptive Times

  • Ajoy Kumar Dey
  • Ville-Veikko Piispanen
  • Shreya Mishra
Publisher:Bloomsbury PublishingISBN 13: 9789354350221ISBN 10: 9354350224

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Know about the book -

Developing Resilience in Disruptive Times is written by Ajoy Kumar Dey and published by Bloomsbury Publishing. It's available with International Standard Book Number or ISBN identification 9354350224 (ISBN 10) and 9789354350221 (ISBN 13).

The first half of the book presents case studies on how the pandemic has affected businesses, management and communities and share insightful stories on tough decisions during, midst, and after the shock of the pandemic. The second half of the book presents case studies on market positioning and business model transformations which provide us insight on customer loyalty and satisfaction, online reviews, and children as a growing customer group. This book comprises both research and teaching cases that offer new insights on business management.