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Proceedings of the 4th International Conference on Mass Customization and Personalization in Central Europe (MCP-CE 2010), September 23-24, 2010, Novi Sad, Serbia is written by International Conference on Mass Customization and Personalization in Central Europe and published by . It's available with International Standard Book Number or ISBN identification 867892277X (ISBN 10) and 9788678922770 (ISBN 13).