Foreign Investment Promotion

Know about the book -

Foreign Investment Promotion is written by Paweł Capik and published by Springer. It's available with International Standard Book Number or ISBN identification 3030136582 (ISBN 10) and 9783030136581 (ISBN 13).

Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the author places special emphasis on promotion and its role within a wider context of regional strategies aimed at inward investment attraction. With useful insights for policy-makers, the book combines theory with empirical evidence and provides valuable reading for those researching international business location, place marketing and regional development.