Packaging
- Jean-Jacques Urvoy
- Sophie Sanchez
- Erwan Le Nan
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Know about the book -
Packaging is written by Jean-Jacques Urvoy and published by Editions Eyrolles. It's available with International Standard Book Number or ISBN identification 2212030185 (ISBN 10) and 9782212030181 (ISBN 13).
Enjeu stratégique pour l'entreprise, le design packaging constitue un support privilégié de l'expression des marques et requiert audace des designers et volonté des chefs de projets. Il relève d'un processus de développement parfois complexe et se
