Political Rhetoric, Social Media, and American Presidential Campaigns

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Political Rhetoric, Social Media, and American Presidential Campaigns is written by Janet Johnson and published by Bloomsbury Publishing USA. It's available with International Standard Book Number or ISBN identification 1978749929 (ISBN 10) and 9781978749924 (ISBN 13).

Political Rhetoric, Social Media, and American Presidential Campaigns explores how social media influenced presidential campaign rhetoric. The author discusses media use in American presidential campaigns as well as social media campaigns for Barack Obama, Mitt Romney, Hillary Clinton, and Donald Trump. This book addresses how presidential candidates adapted their rhetorical performances for newspapers, radios, television, and the Internet. Scholars of rhetoric and political communication will find this book particularly useful.