Analysis of W. Chan Kim's Blue Ocean Shift by Milkyway Media
- Milkyway Media
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Know about the book -
Analysis of W. Chan Kim's Blue Ocean Shift by Milkyway Media is written by Milkyway Media and published by . It's available with International Standard Book Number or ISBN identification 1973560917 (ISBN 10) and 9781973560913 (ISBN 13).
Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth by W. Chan Kim and Renée Mauborgne offers a step-by-step strategy to identify and capture untapped markets. It is the process-oriented sequel to the authors' highly influential book about strategic planning, Blue Ocean Strategy (2005).Purchase this in-depth analysis to learn more.
