Consumer-based New Product Development for the Food Industry

Consumer-based New Product Development for the Food Industry

  • Sebastiano Porretta
  • Howard Moskowitz
  • Attila Gere
Publisher:Royal Society of ChemistryISBN 13: 9781839161391ISBN 10: 1839161396

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Know about the book -

Consumer-based New Product Development for the Food Industry is written by Sebastiano Porretta and published by Royal Society of Chemistry. It's available with International Standard Book Number or ISBN identification 1839161396 (ISBN 10) and 9781839161391 (ISBN 13).

This is the first book that describes and explains food development from the point of view of the consumer rather than from the top down approach.