Case Studies in Entrepreneurship
- Reed, Marlene M.
- Brunson, Rochelle R.
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Know about the book -
Case Studies in Entrepreneurship is written by Reed, Marlene M. and published by Edward Elgar Publishing. It's available with International Standard Book Number or ISBN identification 1839101423 (ISBN 10) and 9781839101427 (ISBN 13).
Most entrepreneurship and small business textbooks contain few, if any, cases that an instructor can use with students and illustrate important theories or topics from the course. This book contains cutting-edge case studies that illustrate key problems confronting contemporary entrepreneurs. Set in familiar business environments, this original set of cases provides useful insights into the experiences of real-world entrepreneurs for classroom environments.
