Cases on Digital Entrepreneurship

Cases on Digital Entrepreneurship

  • Luca Iandoli
  • Carmine Gibaldi
Publisher:Edward Elgar PublishingISBN 13: 9781802203868ISBN 10: 1802203869

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Know about the book -

Cases on Digital Entrepreneurship is written by Luca Iandoli and published by Edward Elgar Publishing. It's available with International Standard Book Number or ISBN identification 1802203869 (ISBN 10) and 9781802203868 (ISBN 13).

How are digital technologies changing the creation of new ventures? What are the critical skills for entrepreneurs in the digital age? How does digitalization change product design and communication with customers? How can small businesses in non-digital industries overcome the digital divide? This book helps answer these questions through real-world case studies and lessons learnt from the perspectives of real entrepreneurs in various industries, countries and types of business.