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Language in International Business is written by Rebecca Piekkari and published by Edward Elgar Publishing. It's available with International Standard Book Number or ISBN identification 1784710997 (ISBN 10) and 9781784710996 (ISBN 13).
Responding to the growing interest in the role of language in international business, this book presents language as a critical management challenge for the internationalizing firm. Several perspectives are explored, including the individual, the firm