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The Non-Technical Founder is written by Josh MacDonald and published by Morgan James Publishing. It's available with International Standard Book Number or ISBN identification 1683507606 (ISBN 10) and 9781683507604 (ISBN 13).
Everyone has an idea that they think is the next big thing. The problem is, it's probably an app or software idea and most people probably don't know how to code and their record for managing programmers is little to none. Even if they do know how to code, they're not quite sure how to get their first one thousand customers. The Non-Technical Founder walks readers through the stages of validating whether their next big thing is good, bringing the idea to life, and getting those first customers.