The Cultural Legacy of Disney

The Cultural Legacy of Disney

  • Robyn Muir
  • Emily Aguiló-Pérez
  • Hannah Helm
  • Rebecca Rowe
Publisher:ISBN 13: 9781666949162ISBN 10: 1666949167

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Know about the book -

The Cultural Legacy of Disney is written by Robyn Muir and published by . It's available with International Standard Book Number or ISBN identification 1666949167 (ISBN 10) and 9781666949162 (ISBN 13).

This book critically engages with the Walt Disney Company as a global media conglomerate as they mark their 100th year of business. The chapters include discussions of company management, transmedia presence, and audience engagement as well as content analyses of cultural representations.