Researching Creativity in Media Industries

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Researching Creativity in Media Industries is written by Mads Møller T. Andersen and published by Bloomsbury Publishing PLC. It's available with International Standard Book Number or ISBN identification 1666901709 (ISBN 10) and 9781666901702 (ISBN 13).

In this book, Mads Møller T. Andersen examines the methodological challenges that arise when studying creativity and creative processes in media industries, arguing that the field of media studies still has much to learn about how these industries facilitate their own creative processes. Andersen introduces and utilizes a theoretical framework of five traditions in creativity to guide readers through five different methods of approaching and understanding the concept of creativity, exploring whether media scholars should abandon current, romantic understandings of creativity in favor of more progressive and nuanced definitions. Ultimately, Andersen considers and offers examples of how, as a discipline, we can design studies of creative processes that also address what we still don’t know about creativity in these contexts. Scholars interested in media studies, cultural studies, and research methods will find this book particularly useful.