Customer Knowledge Management: People, Processes, and Technology

Customer Knowledge Management: People, Processes, and Technology

  • Al-Shammari, Minwir
Publisher:IGI GlobalISBN 13: 9781605662596ISBN 10: 1605662593

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Know about the book -

Customer Knowledge Management: People, Processes, and Technology is written by Al-Shammari, Minwir and published by IGI Global. It's available with International Standard Book Number or ISBN identification 1605662593 (ISBN 10) and 9781605662596 (ISBN 13).

"This book introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy from distinctive core advantages found in key organizational elements"--Provided by publisher.