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Soft Power is written by Joseph S. Nye and published by Public Affairs. It's available with International Standard Book Number or ISBN identification 1586482254 (ISBN 10) and 9781586482251 (ISBN 13).
What must the United States do to remain the global superpower and stop alienating the rest of the world? The author of the bestselling "The Paradox of American Power" has one clear answer: soft power.