Progress in Communication Sciences
- Franklin J. Boster
- George Barnett
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Know about the book -
Progress in Communication Sciences is written by Franklin J. Boster and published by Praeger. It's available with International Standard Book Number or ISBN identification 1567502776 (ISBN 10) and 9781567502770 (ISBN 13).
This volume focuses on persuasion and the structure and analysis of persuasive communication. It brings together contributions from scholars from a variety of backgrounds in communication sciences and psychology, with insights into the processing of persuasive messages, attitude theory as viewed from a neural network model, and models of resistance to influence.
