Cybermarketing Essentials for Success
- Craig Settles
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Know about the book -
Cybermarketing Essentials for Success is written by Craig Settles and published by . It's available with International Standard Book Number or ISBN identification 1562763288 (ISBN 10) and 9781562763282 (ISBN 13).
Traditional marketing does not address the radically different dynamics of the cyber world, but Cyber Marketing does. It provides a multidimensional marketing strategy that includes generating sales, selling to existing customers, providing customer service and support, and supplementing traditional marketing activities.
