Mobile Commerce: Concepts, Methodologies, Tools, and Applications
- Management Association, Information Resources
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Know about the book -
Mobile Commerce: Concepts, Methodologies, Tools, and Applications is written by Management Association, Information Resources and published by IGI Global. It's available with International Standard Book Number or ISBN identification 1522526005 (ISBN 10) and 9781522526001 (ISBN 13).
In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.
