Imagine : how Creativity Works

Know about the book -

Imagine : how Creativity Works is written by Jonah Lehrer and published by . It's available with International Standard Book Number or ISBN identification 1471202887 (ISBN 10) and 9781471202889 (ISBN 13).

How do you measure the imagination? How do you quantify an epiphany? In Jonah Lehrer's book, we go in search of the epiphany. Shattering the myth of creative 'types', Lehrer shows how new research is deepening our understanding of the human imagination.