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Harvard Business Review on Thriving in Emerging Markets is written by Harvard Business Review and published by Harvard Business Press. It's available with International Standard Book Number or ISBN identification 1422172155 (ISBN 10) and 9781422172155 (ISBN 13).
Beat local companies at their game. If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Manage risk in unstable environments - Ward off political threats to your business - Customize your business model for emerging markets - Tailor your strategy to capitalize on countries' strengths - Gain ground on emerging giants - Compete in China's new high-tech market - Win the war for talent in developing economies - Serve the bottom of the pyramid profitably