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Rhetorics of Names and Naming is written by Star Medzerian Vanguri and published by Routledge. It's available with International Standard Book Number or ISBN identification 1317436059 (ISBN 10) and 9781317436058 (ISBN 13).
This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power.