The Luxury Market in India
- G. Atwal
- S. Jain
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Know about the book -
The Luxury Market in India is written by G. Atwal and published by Springer. It's available with International Standard Book Number or ISBN identification 1137264160 (ISBN 10) and 9781137264169 (ISBN 13).
A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.
