Strategic Management in the International Hospitality and Tourism Industry

Know about the book -

Strategic Management in the International Hospitality and Tourism Industry is written by Fevzi Okumus and published by Routledge. It's available with International Standard Book Number or ISBN identification 1136444831 (ISBN 10) and 9781136444838 (ISBN 13).

Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations. This title also provides online support material for tutors and students, in the form of guidelines for instructors on how to use the textbook, PowerPoint presentations and case studies plus additional exercises and web links for students.