The Public Relations Writer's Handbook

Know about the book -

The Public Relations Writer's Handbook is written by Merry Aronson and published by Wiley + ORM. It's available with International Standard Book Number or ISBN identification 1118041070 (ISBN 10) and 9781118041079 (ISBN 13).

The second edition of the Public RelationsWriters Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. In addition, the thoroughly expanded and updated second edition shows how to keep up with the best practices of the public relations profession, as well as with the speed made possible and required by the digital age.