Introduction to Public Relations

Introduction to Public Relations

  • Janis Teruggi Page
  • Lawrence J. Parnell
Publisher:SAGE PublicationsISBN 13: 9781071901984ISBN 10: 1071901982

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Know about the book -

Introduction to Public Relations is written by Janis Teruggi Page and published by SAGE Publications. It's available with International Standard Book Number or ISBN identification 1071901982 (ISBN 10) and 9781071901984 (ISBN 13).

Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication, Third Edition presents a comprehensive introduction to the field of public relations, examining its current practices and future directions. Page and Parnell guide students toward becoming responsible communicators, where fostering trust and respect with diverse communities is valued over creating the next viral campaign.