CREATIVE BLINDNESS (AND HOW TO CURE IT)

Know about the book -

CREATIVE BLINDNESS (AND HOW TO CURE IT) is written by Dave Trott and published by Harriman House Limited. It's available with International Standard Book Number or ISBN identification 0857197312 (ISBN 10) and 9780857197313 (ISBN 13).

Creativity is all around us. Not in art galleries. But on the train, at work, in the street outside, and in schools, hospitals and restaurants. Creative vision exists wherever people are. In this entertaining collection of real-life stories, Dave Trott applies his crystal clear lens to define what genuine creative vision looks like. It is problem solving, clarity of thought, seeing what others do not see, and removing complexity to make things as simple as you can. The timeless lessons revealed here can be applied in advertising, business and throughout everyday life. By seeing things differently, you can think differently, and change the world around you. Dave Trott shows you how.