Corporate Identity
- Hugh Aldersey-Williams
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Know about the book -
Corporate Identity is written by Hugh Aldersey-Williams and published by Lund Humphries Publishers. It's available with International Standard Book Number or ISBN identification 085331652X (ISBN 10) and 9780853316527 (ISBN 13).
Ti eksempler på hvordan firmaer har signaleret interne forandringer ved at ændre deres ydre image i form af design, logos og lignende: BBC, Berthold, Bowater PLC, BT., Délégation Générale pour l'armement, Faber and Faber, Neppon life Insurance Company, Olivetti, PTT, London Underground
