Typeplay

Know about the book -

Typeplay is written by Steven Heller and published by . It's available with International Standard Book Number or ISBN identification 0756760844 (ISBN 10) and 9780756760847 (ISBN 13).

The computer has spawned a remarkable proliferation of both typography & type design. This book provides an intensive survey of the masterful uses of type by more than 150 designers working in a variety of media. It includes over 400 images which demonstrate an eclectic array of approaches, from hand lettering to custom font design to retro & vernacular appropriation to classical homage. Examples include: annual reports, brochures, posters, book jackets, CD packages, mag. covers, typefaces, invitations, catalogs, logos, stationery, media kits, fonts & more are reproduced in full color. This book demonstrates how noted graphic designers successfully stretch, bend, distort & "play" with type to achieve imaginative results.