The Handbook of European Intellectual Property Management

Know about the book -

The Handbook of European Intellectual Property Management is written by Adam Jolly and published by Kogan Page Publishers. It's available with International Standard Book Number or ISBN identification 0749467568 (ISBN 10) and 9780749467562 (ISBN 13).

When managed well, intellectual property (IP) puts enterprises in a position to lock in an advantage and command a premium. But in Europe, the process of commercializing IP remains fraugt with difficulties, with significant differences existing in the application and interpretation of these rights in each national jurisdiction. Drawing on a wide range of expertise - including editorial support and input from the European Patent Office - The Handbook of European Intellectual Property Management is a practical and easy-to-follow guide that reveals exactly how IP can contribute to improved competitive performance and to greater value on the balance sheet, whilst also offering a template for 'best practice' in IP management.