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Why Buy the Cow is written by Subrah S. Iyar and published by Lulu.com. It's available with International Standard Book Number or ISBN identification 0615163130 (ISBN 10) and 9780615163130 (ISBN 13).
How the revolution in on-demand software applications - available over the Web - is powering the new knowledge economy. By Subrah S. Iyar, co-Founder and General Manager of WebEx.