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Media/impact is written by Shirley Biagi and published by . It's available with International Standard Book Number or ISBN identification 0534548105 (ISBN 10) and 9780534548100 (ISBN 13).
Providing a thorough overview of each major medium, this text's discussion is enhanced by three integrated themes: media as business, media and technological change, and media and political, social, and cultural institutions. It explores and concludes with critical arguments about the overall effects of media today as well as economic, social, cultural, and political consequences of the media on society.