Humanism in Business

Humanism in Business

  • Heiko Spitzeck
Publisher:Cambridge University PressISBN 13: 9780521898935ISBN 10: 0521898935

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Know about the book -

Humanism in Business is written by Heiko Spitzeck and published by Cambridge University Press. It's available with International Standard Book Number or ISBN identification 0521898935 (ISBN 10) and 9780521898935 (ISBN 13).

There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization and individual utility maximization. This groundbreaking book questions these assumptions and investigates the possibility of creating a human-centered, value-oriented society based on humanistic principles.