The Contrarian Effect(English, Hardcover, Port Michael)

Know about the book -

The Contrarian Effect(English, Hardcover, Port Michael) is written by Port Michael and published by John Wiley & Sons Inc. It's available with International Standard Book Number or ISBN identification 0470237902 (ISBN 10) and 9780470237908 (ISBN 13).

Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite. Find an entirely sound approach to building better client relationships and closing more sales by doing the exact opposite that conventional sales advice dictates. Re-examine the most well-worn sales tactics in the business and discover specific and actionable strategies and principles that will help you close more sales today.