Media Industries

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Media Industries is written by Joseph Turow and published by . It's available with International Standard Book Number or ISBN identification 0415533317 (ISBN 10) and 9780415533317 (ISBN 13).

Inthis new book,Joe Turow and Brooke Duffyintroduce students to the essential issues in and approaches to media industries. Written in an engaging and accessible way,Media Industrieswill give readers the concepts and tools they need to understand and contribute to emerging debates about media industries. In contrast to books that focus either on journalistic cultures or entertainment production, this book presents a holistic picture of industrial production across a variety of media and platforms. What is more, its case study approach goes beyond abstract ideas and theories to bring research on media industries to life. In addition to focusing on ways to generally understand media industries, the book focuses on new and well as enduring issues, including diversity, cross-platform movements of media materials, and the rise of consumer-generated media materials.