Enhancing the Visibility and Image of Transit in the United States and Canada
- Wirthlin Worldwide
- Transit Cooperative Research Program
- National Research Council (U.S.). Transportation Research Board
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Know about the book -
Enhancing the Visibility and Image of Transit in the United States and Canada is written by Wirthlin Worldwide and published by Transportation Research Board. It's available with International Standard Book Number or ISBN identification 0309066603 (ISBN 10) and 9780309066600 (ISBN 13).
The report documents and presents how the image of transit can be strengthened by building on existing positive perceptions. The research provides a communications strategy to guide national, regional, and local efforts to enhance the image and visibility of transit in order to create a more positive and supportive environment.
