Managing Electronic Media
- Joan M. Van Tassel
- Lisa Poe-Howfield
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Know about the book -
Managing Electronic Media is written by Joan M. Van Tassel and published by Taylor & Francis. It's available with International Standard Book Number or ISBN identification 0240810201 (ISBN 10) and 9780240810201 (ISBN 13).
The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.
