Multinationals on the Periphery

Know about the book -

Multinationals on the Periphery is written by G. Benito and published by Springer. It's available with International Standard Book Number or ISBN identification 0230593046 (ISBN 10) and 9780230593046 (ISBN 13).

Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. This book focuses on how multinational activity to and from peripheral economies differs from their activity in core economies.