Political Communication in Direct Democratic Campaigns
- H. Kriesi
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Know about the book -
Political Communication in Direct Democratic Campaigns is written by H. Kriesi and published by Palgrave Macmillan. It's available with International Standard Book Number or ISBN identification 0230304893 (ISBN 10) and 9780230304895 (ISBN 13).
Analyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three campaigns, this book argues that the campaigns are more enlightening than manipulating.
