Direct Sales and Direct Faith in Latin America

Know about the book -

Direct Sales and Direct Faith in Latin America is written by P. Cahn and published by Springer. It's available with International Standard Book Number or ISBN identification 0230118909 (ISBN 10) and 9780230118904 (ISBN 13).

Since 1990, direct sales have attracted over two million recruits in Mexico and are characterized by a belief in the power of positive thinking. Through an ethnographic portrait, Peter S. Cahn demonstrates that the quasi-religious commission of self-empowerment accounts for the explosive growth of commission-based sales in the developing world.