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The Objects of Affection is written by A. Berger and published by Springer. It's available with International Standard Book Number or ISBN identification 023010990X (ISBN 10) and 9780230109902 (ISBN 13).
In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.