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The Pygmalion Effect is written by Victor I. Stoichita and published by University of Chicago Press. It's available with International Standard Book Number or ISBN identification 0226775216 (ISBN 10) and 9780226775210 (ISBN 13).
Pygmalion's sculpture, which the gods endowed with life, marks, according to this book, perhaps the first instance in Western art of an image that exists on its own terms, rather than simply imitating something else. Stoichita delivers this image and its avatars from the shadow cast by art that merely replicates reality.