Creating Breakthrough Products
- Jonathan Cagan
- Craig M. Vogel
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Know about the book -
Creating Breakthrough Products is written by Jonathan Cagan and published by FT Press. It's available with International Standard Book Number or ISBN identification 0139696946 (ISBN 10) and 9780139696947 (ISBN 13).
Creating Breakthrough Products describes the new forces driving product development that companies must master if they want to lead and innovate. It is a step-by-step guide to the new ideal in product development.
