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The Most Important Considerations for Starting Your Own Business is written by Bruce R. Barringer and published by Pearson Education. It's available with International Standard Book Number or ISBN identification 0132378833 (ISBN 10) and 9780132378833 (ISBN 13).
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats. A systematic, four-step plan for reducing the risk associated with launching a new business. The proper sequence in planning and launching a business is as follows: 1. Identifying a business idea. 2. Screening and testing the idea to determine its initial feasibility. 3. Writing a business plan. 4. Launching the business. Complete this process to avoid falling into the “everything about my idea is wonderful” trap. All business ideas have strong and weak points....