Business Research Methods

Business Research Methods

  • Boris Blumberg
  • Donald R. Cooper
  • Pamela S. Schindler
Publisher:McGraw-Hill Higher EducationISBN 13: 9780077157487ISBN 10: 0077157486

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Know about the book -

Business Research Methods is written by Boris Blumberg and published by McGraw-Hill Higher Education. It's available with International Standard Book Number or ISBN identification 0077157486 (ISBN 10) and 9780077157487 (ISBN 13).

Designed to lead readers through the research process from start to finish, this text is divided into three thematic areas covering the essentials of research, different types of research, and the best ways of conducting research.