The Dynamics of Mass Communications
- Joseph R. Dominick
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Know about the book -
The Dynamics of Mass Communications is written by Joseph R. Dominick and published by McGraw-Hill Humanities, Social Sciences & World Languages. It's available with International Standard Book Number or ISBN identification 0073268704 (ISBN 10) and 9780073268705 (ISBN 13).
Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age with a free Student DVD that adds video and interactivity to the student's textbook experience and brings students up-to-date on the latest developments in mass communication,--from the emerging role of cell phones and iPods in the mass media mix to the growing impact of blogs on the practice of journalism.
