The Dynamics of Mass Communication

The Dynamics of Mass Communication

  • Joseph R. Dominick
Publisher:McGraw-Hill Humanities, Social Sciences & World LanguagesISBN 13: 9780072488968ISBN 10: 0072488964

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Know about the book -

The Dynamics of Mass Communication is written by Joseph R. Dominick and published by McGraw-Hill Humanities, Social Sciences & World Languages. It's available with International Standard Book Number or ISBN identification 0072488964 (ISBN 10) and 9780072488968 (ISBN 13).

Focuses on various aspects of the media - history, organization, ownership, economics, feedback, and career - with emphasis on ethics and the critical cultural perspective. This text also features a section on the impact of the digital age in each media chapter.