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What Investors Really Want: Know What Drives Investor Behavior and Make Smarter Financial Decisions is written by Meir Statman and published by McGraw Hill Professional. It's available with International Standard Book Number or ISBN identification 0071741666 (ISBN 10) and 9780071741668 (ISBN 13).
A pioneer in the field of behavioral finance presents an investment guide based on what really drives investors Perfectly timed to give readers a real edge for investing in post-crash markets Author is a leading authority on the theory and application of behavioral finance and a fixture in The Wall Street Journal and other leading media outlets Poised to become the definitive text on how investors and managers make financial decisions—and how these decisions are reflected in financial markets